@comm

About @comm

Founded in Shanghai in 1999
Still starting with the real problem

@comm began in public relations and expanded through digital, social and integrated content. Tools keep changing. The job remains the same: keep brand truth clear enough to withstand scrutiny and move the next decision.

Experience matters
when it improves the next decision

For more than two decades, we have worked across the gaps between brand facts, content and execution. What matters is not the number of projects completed, but the judgment the next cycle can use.

We organise that experience across audiences, evidence, content, influence and learning as one continuous path to growth.

How we evolved

The problems changed
So did the way we worked

Each expansion answered a new problem in the market.

1999

Starting in public relations

We began by making brand facts clear enough for media and the public to trust.

The digital era

Entering search and action

Content had to move beyond visibility into the places where people search, compare and act.

The social era

Connecting content and influence

Brands, creators, communities and platforms took distinct roles in participation and advocacy.

Today

A human-led
AI-enabled growth partner

Human judgment sets direction. AI helps us read signals, organise evidence and learn faster. Creativity, content, influence and growth thinking work as one system.

From Truth
to Growth

How we work today

Human judgment sets direction
AI accelerates reading and learning

People own the judgment

AI can read signals, compare evidence, find inconsistencies and preserve learning. It does not replace the final decision.

Evidence needs boundaries

Cases, claims, data and relationships need a source, a date and a clear public boundary. Facts, inferences and open questions remain distinct.

From Truth
to Growth

Start with one real problem worth examining.

Contact @comm